Marketing Assistant

Location: Glasgow, G4 0HR, Hybrid working
Salary: £24,110, DOE + Benefits
Contract: Permanent, Full time

Marketing Assistant - Benefits:

• Company pension
• Life insurance
• On-site parking
• Sick pay

St Andrew's First Aid is Scotland's dedicated first aid charity and leading first aid training provider. We believe no one should suffer or die because they needed first aid and didn't get it.

Our mission is to raise awareness of the importance of first aid skills through first aid event cover, first aid training courses and first aid education within schools and communities across Scotland.

Marketing Assistant - The Role:

The Marketing Assistant will provide support to the Marketing team across all its responsibilities, working specifically with the Commercial division and Community Engagement team, working closely with the Senior Marketing Executive and Marketing and Events Executive.

Duties will include:

• Collaboratively plan compelling campaigns to ensure our training courses and supplies sales are reaching set monthly targets.
• Analyse and deliver regular reports from campaigns
• Produce supporting literature and assist with trainer presentations, as well as update training resources.
• Work with our partners to develop joint marketing campaigns.
• Work with the Senior Marketing Executive to execute digital marketing strategies including social media, content creation, email marketing and PPC.
• Develop close working relationships with the sales team to understand their needs.
• Content creation - help to plan and create digital content including blogs, videos, photography and much more, in line with the marketing plan.
• Adding content to the website as required, ensuring all information is up to date.
• Assist with website administration and reporting.
• Working with external web developers to solve website issues or error messages
• Work closely with the Community Engagement team to create leaflets, posters, booklets etc. promoting the work they do in communities and schools throughout Scotland, as well as plan and execute their social media content.
• Write copy for, and ensure the timely delivery of all regular and ad hoc internal and external publications.
• Support fundraising events.

Other duties deemed reasonably necessary for the effective running of the organisation

Marketing Assistant - The Candidate:

The successful candidate should be self-motivated and have:

• Educated to degree level or equivalent
• A minimum 1 year experience in a similar role
• Creative thinker
• Strong analytical skills
• Good organisational skills
• Excellent written and verbal communication
• Exemplary attention to detail
• Ability to multitask and prioritise projects effectively
• Competent in Excel, Word and PowerPoint
• Capable of dealing with multiple projects at one time
• Possesses a good understanding of current online marketing concepts

Good to have:

• WordPress experience including WooCommerce
• Familiar with Google Analytics
• Familiar with using a social media scheduling service
• Video production and editing for social media and training purposes
• Experience using Canva or similar design platform
• Experience of email marketing platforms

If you wish to begin a career with the opportunity to progress in a business-to-business environment, please click APPLY and send us your up-to-date CV and cover letter today!

No Agencies please.