Marketing Executive

Posted 15/11/2024 by Newsquest Media Group Limited

Location:
G4, Glasgow, Glasgow City

Job Title: Marketing Executive
Reports to: Senior Marketing Manager

The Role : Are you a self-starting, creative individual with a passion for digital marketing and a drive for achieving results? We’re looking for an ambitious Marketing Executive to support our subscription marketing efforts across a diverse portfolio of products, including sports and daily news. As part of our team, you will be key in subscriber engagement and retention, working within a dynamic newsroom environment and executing digital campaigns across multiple channels. You will be able to join us on a hybrid basis in our city centre Glasgow office.

This is an exciting opportunity for someone eager to learn, develop, and make an impact in the media industry.

Key Responsibilities

  • Support acquisition, retention, and engagement activities for subscription products.
  • Manage the delivery of email campaigns through our CRM, HubSpot (training provided).
  • Support seasonal marketing campaigns aimed at driving digital subscriptions.
  • Understand and utilise our content to drive digital growth.
  • Conduct regular audits of outbound marketing channels to ensure industry best practices.
  • Handle outbound customer communications via HubSpot CRM.
  • Collaborate with in-house teams on creative briefs and manage the delivery of marketing assets.
  • Execute day-to-day management of outbound emails, including some copywriting.
  • Identify and target key audiences through various marketing channels.
  • Stay informed on media industry trends, marketing techniques, and new advertising strategies.
  • Enjoy data-driven work, overseeing the creation, execution, and monitoring of marketing campaigns.

Qualifications for the Role

  • Degree in Marketing or relevant work experience.
  • Experience with CRM systems (HubSpot experience is a plus).
  • Ability to work independently and handle multiple projects with competing deadlines.
  • Strong communication skills and a creative approach to problem-solving.
  • Data-driven mindset with an enthusiasm for media and content-based marketing.

Company Benefits

  • Competitive basic salary
  • Structured career progression and ongoing training
  • Workplace pension
  • Opportunities for team building and training days
  • 25 days paid holiday + statutory bank holidays + your birthday off
  • Holiday purchase scheme
  • Perks & Discounts
  • Discounted gym membership
  • Cycle to Work scheme
  • Mental Health Support via Lifeworks
  • Eye test vouchers plus £50 towards new glasses
  • Annual Volunteer Charity Day
Type:
Permanent
Contract Length:
N/A
Job Reference:
MarketingNQ
Job ID:
222658885

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